Visual Design for Website
Aesthetic, balanced interface, unified use of SVG icons, Lottie animations and other latest trends to ensure accessibility, usability and positive user experience.
“Problems with design can turn users off so quickly that they never discover all the smart choices you made with navigation or interaction design.”
VISUAL DESIGN
Today’s audiences are visual by nature, communicating across a myriad of media to connect, share, and engage with one another. My approach to visual design uses imagery, shape, typography, space, layout and colour to create well-balanced, unified interfaces that optimise user experience.
I can present even the most complex information in a simplified form your audience can easily understand and connect with. The aim is to deliver consistent, on-brand design that will distinguish your business, build trust with your customers, define who you are and impress.
I cover the following aspects in this area:
- Visual Brand Strategy
- Information Architecture
- Design System Buildout
- Usability Testing
- Accessibility